MHc is the founder and creative producer of Pooldisco, an exclusive fashion-led brand with a fresh and dynamic music policy that started its life at the private members club Shoreditch House. It has produced a series of parties over the past 7 years that have attracted an elite crowd, spanning the creative, media, fashion and entertainment industries. Summer 2012, saw the brand lead a 10 week residency at the 5-star luxury Ushuaia – Ibiza Beach Hotel, sitting alongside world-famous nights like Swedish House Mafia and David Guetta’s ‘F*** Me I’m Famous’. 2013 saw the brand pop up in various locations such as Manon in Moscow. Pooldisco’s aim has always been to bring London’s underground edge to international locations.